Hackers recently attempted to take over tens of thousands of WordPress sites through exploiting significant vulnerabilities inclusive of multiple zero-day plugins that allow them to create rogue administrator money owed and to plant backdoors.
Without optimizing your website for search engines, you’re not going to get much value out of it. That’s why Search Engine Optimization (SEO) is very essential for every website that’s keen on attracting organic traffic.
Nevertheless, SEO isn’t just about driving traffic to your website. It also asserts the importance of quality content that speaks to the needs of your website’s target audience.
While WordPress makes creating a website or blog possible for anyone for free, it isn’t always as easy as it seems—and even savvy users who have been using WordPress for years still do things wrong because they just don’t know any better.
It’s no wonder security remains such a tough challenge for marketers or developers building a website today—the security landscape is simply a difficult one to navigate. Threats continue to evolve, attacks are more widespread than ever, and cyber criminals are becoming increasingly sophisticated.
WordPress is still relevant today, even fifteen years after its first release. It’s often the first choice that comes to one’s mind when starting a new blog.
Although intended to be a content management system, WordPress has been used in a variety of domains in addition to blogging — such as music and ecommerce. As of 2018, WordPress websites account for 14.7% of the top 100 websites.
With the right analytics plugin, a WordPress ecommerce merchant can access extensive data to track visitors and discover what they like and what they don’t, to convert more visitors.
Here is a list of analytics plugins for WordPress. There are solutions to track visitors, create page and post reports, track events, produce heatmaps, and more. There are both free and premium tools.