With the right analytics plugin, a WordPress ecommerce merchant can access extensive data to track visitors and discover what they like and what they don’t, to convert more visitors. Here is a list of analytics plugins for WordPress. There are solutions to track visitors, create page and post reports, track events, produce heatmaps, and more. […]
4 Tips for Successful Content Marketing
You can’t afford not to have an online presence for your business. One of the best ways to market your business online is to create strong content that people enjoy reading. Whether you own a startup or a business of any other size, actively marketing your business should be one of your highest priorities. The […]
Facebook Introduces New Tool for Measuring Effectiveness of Facebook Ads – Search Engine Journal
Facebook has introduced a new tool, called Creative Compass, which is designed to help businesses measure the impact of Facebook ads. Creative Compass will evaluate ad creative by looking at key elements and ranking them on a scale from low impact to high impact.
How to Create a Content Marketing Plan Using LinkedIn : Social Media Examiner
Do you need to improve your LinkedIn marketing? Wondering which content types will perform best for you? In this article, you’ll find a step-by-step process to help you create a LinkedIn content marketing plan.
12 Most Important Pillars of an Effective SEO Strategy
When done right, SEO can help you improve SERP rankings, increase targeted traffic to your website, and drive more sales. But how do you create an effective SEO strategy that can help you achieve that kind of success? It’s way more complex than choosing a few keywords or fixing bugs on your website.