What Makes a Good Website?
By Lorena Panganiban |
People often ask us to explain what makes a good website? If we have a list of elements that a great site should have? There isn’t an easy, one-size-fits-all answer to this. As in many things SEO, the answer will be: it depends. What kind of site do you have, who do you target? What do you want to achieve? Regardless, in this post, I’ll list a number of elements that help every site become a good site and a ...
Instagram Removes ‘Following’ Tab Which Let Users Keep Track of Others’ Activity
By Lorena Panganiban |
Instagram has removed a section of its app which was referred to by many as a “stalker” tool. The ‘Following’ tab was an area that existed within the ‘Activity’ tab which let users see how people they’re following were engaging with content on Instagram.
Video Marketing Strategy: The Power of Video During the Customer Journey
By Lorena Panganiban |
Want to use video marketing more effectively? Looking for a proven video strategy? To explore how to develop an effective video marketing strategy, I interview Ben Amos on the Social Media Marketing Podcast. Ben is a video marketing expert and host of the Engage Video Marketing Podcast. He coaches video marketers and video producers and his course is called the Online Video Strategy Blueprint.
Google Says H1 Headings Are Useful but Not Critical
By Lorena Panganiban |
On a Google Webmaster Hangout someone asked about the role of H1s on a web page. John Mueller responded that heading tags were good for several reasons but they’re not a critical element.
The Unconventional Way to Grow a Facebook Group With Facebook Ads
By Lorena Panganiban |
Want to grow your Facebook group membership? Looking for a strategy that works? In this article, you’ll discover how to use an underutilized Facebook ad campaign type to attract new members to your Facebook group.
