When it comes to local listings management, there’s a direct correlation between the number of listings you manage and the amount of grumbling, cursing and general hand-wringing you do. It isn’t easy for enterprise brands to get their location data in order. Juggling the info for hundreds or thousands of locations can quickly become overwhelming.[Read More…]
In this guide from SweetIQ, you’ll discover how to build and analyze your online-to-offline conversion funnel. You’ll also get: the 4 critical elements you can use to drive more in-store sales; the 4 keys to good local marketing; and 4 action items for fixing your findability… fast, and more!
Have you ever watched in awe as a juggler effortlessly keeps multiple balls in the air? Dexterous and agile, he tosses them high, flicks them around, even does fancy stuff with them… and still, not one of them bounces on the ground! You come home and decide to try it.
It’s no secret that Google is in a constant state of change. The “ten blue links” that used to comprise a search engine results page (SERP) are diminishing in importance, and new features are becoming more essential with every passing month. From image results and local packs to site links and knowledge panels, Google is reshaping[Read More…]
Location intelligence platform xAd held an event in New York today for agencies and brands — “On Location.” While location intelligence is a hot topic, most marketers have only limited understanding of the space and its implications for the whole of digital marketing. There are 20 (or more) companies now making similar-sounding claims about location[Read More…]
For anyone who has needed more than one go-around to decide on the perfect caption for a photo, Instagram has finally come to the rescue. The picture-sharing app rolled out a drafts feature Tuesday, allowing users to save an edited photo at any point throughout the uploading process.
